How to Make the Recruitment Process More Inclusive

Wow Recruitment

Your diversity, equity, and inclusion (DEI) policy is now one of your company’s most compelling selling points when looking to pique the interest of the modern workforce. And as such, every touch point must demonstrate your commitment to it, starting with your recruitment process.


Diversity, equity, and inclusion are often used interchangeably but have distinct meanings.


Diversity refers to the acknowledgement and representation of people with distinct characteristics. In Australia, you are prohibited by law to discriminate based on protected attributes such as age, disability, race, sex, intersex status, gender identity, and sexual orientation in certain public areas, including education and employment.


Equity ensures that individuals have equal opportunities, irrespective of their identity, background, or experience.


Inclusion goes beyond representation and recognition to appreciate these differences and provide a workplace where everyone can excel. An inclusive work environment is where individuals feel they can perform at their best and belong to the organisation without needing to conform or hide their identity.


If you are looking to diversify your workforce and create a more inclusive working environment, then this article is for you!


A Diverse Hiring Team Speaks Volumes


Building a diverse hiring team is, undoubtedly, one of your first priorities when seeking to be inclusive in your recruitment efforts. Invite people from different departments or levels of your company to be part of this group. This will help you harness a range of perspectives and insights that will ultimately enhance your candidate selection process and help reduce bias.


However, building a diverse team alone is not enough; to ensure their success, you must train them to recognise unconscious biases and equip them with the tools to eliminate them. Additionally, consider establishing a feedback system within your recruitment process. By providing constructive feedback to candidates, your hiring team can be sure their decisions are based on objective criteria and not influenced by subjective biases. This will help build trust and promote a positive employer brand, which will help you attract diverse candidates in the future.


Get Creative When Sourcing Your Candidate Pool


Hiring Managers can support a more inclusive recruitment process by exploring new avenues and searching for candidates beyond conventional sources.


Try adding the following strategies to your recruitment campaign.


  • Partnering with universities or affinity organisations.
  • Participating in diversity-focused job fairs and events to source candidates from various backgrounds.
  • Networking with non-profit organisations or diversity-focused job sites.


Extending your reach beyond the traditional channels will help you develop a diverse talent pipeline for immediate and future recruitment needs. Furthermore, this approach will result in better representation across your workforce and foster a more inclusive work environment. An environment that, ultimately, will attract diverse candidates organically.


Optimise Your Job Descriptions


Job descriptions are home to much unconscious bias. Therefore, one of the first places to ensure you're on track to execute an inclusive recruitment strategy is to carefully examine your job descriptions and remove red flags. You must be objective in your review, as some phrases may appear exclusive to some groups.


Terms like strong and competitive can be viewed as male-oriented and may discourage female candidates. To ensure a more inclusive description, recruiters should replace such terms with neutral language like proven and hardworking.


Another aspect to consider while reviewing your job descriptions is to include a comprehensive list of required skills. Of course, attracting candidates well-suited for the job is your primary objective, but front footing with a strict list of skills can sometimes hinder your inclusive hiring goals.


Consider Blind Screening Resumes


Blind screening resumes is an effective strategy to ensure an inclusive recruitment process. By removing any identifiable information that could reveal a candidate's gender or ethnicity, such as name, address, email, etc., your hiring managers can focus on the qualifications and experience presented in resumes rather than any preconceptions about the candidate's background. Blind screening ensures all applicants are given equal consideration regardless of personal details.


These days, using an Applicant Tracking System (ATS), you can automate the screening process and filter out qualified candidates based on job requirements.


Employ the Power of AI


During the hiring process, unconscious biases can unfortunately and unwittingly influence a Hiring Manager’s decision-making. However, using AI, your team can immediately identify and remove unconscious biases and objectively evaluate a candidate's suitability for a role.


AI tools are becoming more and more sophisticated in their capabilities. Nowadays, they provide invaluable support for companies looking to assess the fairness of their current hiring practices. By utilising such tools, recruiters can prioritise hiring the most qualified candidates based on their skills and qualifications rather than other factors. Making them crucial for organisations seeking to implement diversity and inclusion strategies in their recruitment process.


Ensure Your EVP Walks Your Talk


To achieve a more inclusive hiring process, your company must prioritise creating policies that speak to candidates from all backgrounds. These policies may include offering flexible working hours, career development opportunities, diversity awareness training programmes, etc. 


By ensuring your EVP is rich in inclusive policies, you can attract a diverse talent pool and promote a more welcoming work environment. This can lead to higher employee retention, increased job satisfaction, and better overall company performance.


Create an Inclusive Workplace Culture 


Companies must strive to create a workplace culture that celebrates and supports diversity and inclusion at every level and in every sense. If applicable, form a group responsible for identifying diversity initiatives and developing DEI policies. Equally, by involving your employees in the conversations, you can ensure your culture reflects the real needs of every team member.


Offering diversity and inclusion training to your employees, including managers and executives, is another excellent measure to help you instill and foster an inclusive work environment. And regularly surveying your team for feedback and assessing the effectiveness of their DEI policies will help you stay true to your goals.

Like your EVP, a company culture that values and promotes diversity and inclusion will help you to attract and retain a diverse talent pool and foster an environment that promotes creativity, innovation and success.


Stake Your Claim as a Thought-Leader


Building an inclusive workplace is crucial for the future success of any organisation. By actively engaging with diverse candidates, developing inclusive policies and nurturing a culture that embraces diversity, you will lead an inclusive recruitment campaign that will capture the attention of the modern workforce and cement your position as a progressive and future-thinking company. 

Here at WOW Recruitment, we recruit for the future. But with the world of employment constantly changing, we know it can be challenging to keep pace with the evolving expectations of the modern workforce. Don’t stumble through the process alone. Give us a call today, and let a WOWzer walk you through it.



By Daniel Tonkin 16 Apr, 2024
Retaining top talent is more crucial than ever for Australian businesses. With the evolving expectations of the workforce and the constant threat of competitors poaching your best employees, you might be wondering how to increase employee retention. That’s where a strategic approach to employee retention is essential. Fortunately, there are plenty of proven strategies that you can implement to create a work environment that fosters loyalty and minimises turnover. These include building a positive work environment, offering competitive benefits packages, actively engaging employees in meaningful ways, and demonstrating strong leadership. Why Are Your Employees Leaving? Employees can exit a business for any number of reasons, but often a desire for better compensation, clearer paths for career progression, and a healthy work-life balance come out on top. Dissatisfaction with leadership or a negative company culture can also be significant drivers of employee turnover. Given that Australian job seekers in particular are highly mobile, with research from SEEK indicating that 37% were considering a move within the last 6 months of 2023, it’s important to create a work environment that prioritises competitive remuneration, professional development opportunities, well-being initiatives, and strong leadership. Quiet Quitting A common result of dissatisfaction in the workplace is a phenomenon that’s emerged over the last couple of years called ‘quiet quitting.’ Quiet quitting refers to employees who stick to their core job duties but withdraw from going above and beyond. They limit their efforts at work, consciously avoiding extra tasks that exceed their defined responsibilities. This shift often stems from feelings of being underappreciated, undercompensated, or burnt out. As workers seek better work-life balance and mental health, many are opting to ‘quietly quit’ rather than overextend themselves or leave their positions outright. This trend underscores the importance for employers to foster supportive and engaging workplaces. How Do You Retain Employees? Talent Retention Strategies that Work According to our recent Job Satisfaction and Wage Trends Report , what matters most to employees are their salary and benefits, their ability to make a positive impact, and achieving a good work-life balance. We also discovered that employee retention is closely linked to job satisfaction—those who express their love for their job are overwhelmingly more likely to have been in their role for three to five years, while those ready to quit usually want to leave sooner than that. To significantly reduce employee turnover and retain top talent in your business, here are some of the most successful retention strategies to try. Create a Positive Work Culture The foundation of employee retention is undoubtedly a positive work environment. This encompasses not just the physical space but also the culture, the values, and the way people interact within an organisation. A positive work environment is characterised by mutual respect, open communication, and a sense of belonging. You can create a positive work culture by: Encouraging Open Communication Create channels for open dialogue to ensure employees feel heard and valued. This could be through regular town halls, anonymous feedback systems, or open-door policies with management. Promoting Work-Life Balance Show understanding and flexibility towards employees’ needs outside of work. A recent report from the University of Melbourne found that 75% of employees under the age of 54 reported that they would leave a job that didn’t allow for flexibility. Flexible working hours, the option to work remotely, and mental health days are examples of practices that contribute to a supportive work environment. Recognising and Rewarding Contributions Make sure employees feel appreciated for their hard work and achievements. Recognition programs, whether through awards, bonuses, or simple shout-outs in team meetings, can boost morale and loyalty. Offer Competitive Benefits To attract and retain top talent, offering competitive benefits is key. However, competitive does not only refer to salary. While fair and attractive compensation is essential, today's employees look for benefits that enhance their quality of life and offer security for their future. Consider offering some of the below to increase talent retention: Tailored Benefits Packages Employees have diverse needs, and that’s why you should be tailoring your benefits packages to suit different life stages and priorities—from health insurance and superannuation to childcare support and education allowances. Professional Development Opportunities Investing in your employees’ growth not only benefits them, but it also benefits your organisation. Consider offering access to training, courses, certifications, and pathways for career progression within your company. Wellbeing Programs Employee wellbeing directly impacts productivity and satisfaction. Initiatives like fitness memberships, wellness apps, or even in-office health and wellness activities can make a significant difference to the productivity and longevity of your employees. Engage Employees in Meaningful Ways Engagement is the emotional commitment an employee has to their organisation and its goals. Engaged employees are not just there for the paycheck; they believe in what they are doing and are committed to the organisation's success. Engaging your workforce in meaningful ways involves: Empowering Employees Empowerment can boost your employees’ investment in their work and the company. Be sure to give them a sense of ownership and responsibility, encourage innovation, and allow them to bring their ideas to the table. Building a Strong Team Culture Team-building activities, social events, and collaborative projects can help strengthen bonds between employees, making them feel part of something bigger and fostering a sense of community within your organisation. Communicating a Clear Vision Sharing successes and challenges openly can help employees see the impact of their work, increasing their engagement and loyalty. It’s also important to ensure that every employee understands how their work contributes to the company’s objectives. Demonstrate Strong Leadership Leaders play a pivotal role in employee retention. Leaders who are approachable, empathetic, and supportive can inspire loyalty and dedication and can identify and address issues before they lead to dissatisfaction. Here’s how strong leadership plays a crucial role in talent retention:  Inspiring Trust and Confidence Leaders who are transparent, ethical, and consistent in their actions inspire trust among their team members. When employees have confidence in their leaders, they’re more likely to feel secure and committed to the organisation. Providing Support and Development Exceptional leaders are committed to the growth and development of their employees. By offering mentorship, feedback, and opportunities for professional development, leaders can help employees advance in their careers without looking elsewhere. Creating a Vision and Purpose Strong leaders articulate a clear vision for the company. By aligning individual goals with the company’s purpose, leaders can foster a deep sense of belonging and dedication among employees. A Happy Employee is a Loyal Employee Now that you know how to keep employees happy, you can create a dynamic workplace that attracts and retains top talent. Remember, happy, engaged employees are more productive, creative, and less likely to leave for greener pastures. A successful retention strategy is an ongoing process. By actively listening to your employees, adapting your approach, and creating a truly positive work environment, you can turn your company into the ultimate dance partner, attracting and retaining top talent for the long haul. Let's not forget, a strong employer brand also goes a long way. Positive employee experiences translate into positive online reviews and word-of-mouth recommendations, making it easier to attract new talent in the future. WOW Recruitment is a recruitment agency that’s passionate about helping Australian businesses build successful teams. We offer a range of services, from talent acquisition to employer branding, to help you create a workplace environment where top talent thrives. Contact us today to find out more.
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