Job Description for Chief Marketing Officer

Do you need to hire an expert Chief Marketing Officer in Sydney, Melbourne, or Brisbane? Or are you a Chief Marketing Officer looking for your next job opportunity? 

WOW Recruitment is a leading expert in Sales, Marketing and Business Services recruitment, so contact us today for a hiring consultation. 

A Chief Marketing Officer oversees the marketing activities of a business. They're the leaders of the advertising activities and brand management of a business and they also manage a team of marketing professionals. 

The main function of a Chief Marketing Officer is to work with business leaders to create a marketing plan that'll increase revenues. 

• Developing, implementing and overseeing marketing and advertising campaigns.
• Measuring, reviewing and improving the performance and success of marketing campaigns.
• Establishing marketing goals and objectives and developing and managing the marketing budget.
• Collaborating with the product development, sales and customer service teams.
• Collecting data on market trends and customer buying habits to guide marketing efforts. 
• Staying up to date with the latest marketing innovations, technologies and techniques.
• Recruiting, training and mentoring the marketing team for improved efficiency.
• Plan and organising marketing functions to align campaigns with the company’s brand image and voice.
  

• A Bachelor's degree in marketing, communication, or a related field. 
• A Master’s degree in marketing, communication, or a related field. 
• At least 5 years’ experience as a Marketing Manager.