Head of Sales Job Description

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Sales Strategy Development

• Develop and implement a comprehensive sales strategy aligned with the company's overall business objectives.
• Conduct market research to identify new opportunities and trends.
• Define sales targets and quotas in alignment with company goals.

Team Leadership and Management

• Recruit, train, and develop a high-performing sales team.
• Provide coaching, mentorship, and performance feedback to team members.
• Set clear expectations and performance metrics for the sales team.

Sales Planning and Forecasting

• Develop sales forecasts, budgets, and plans.
• Monitor and analyse sales performance metrics to ensure targets are met or exceeded.
• Adjust strategies and tactics as necessary to achieve goals.

Customer Relationship Management

• Build and maintain strong, long-lasting customer relationships.
• Work closely with key accounts and high-potential clients to understand their needs and preferences.
• Resolve escalated customer issues and ensure customer satisfaction.

Sales Process Optimisation

• Design and implement effective sales processes and workflows.
• Identify areas for improvement and implement solutions to streamline the sales cycle.

Cross-Functional Collaboration

• Collaborate with marketing, product development, operations, and other departments to ensure alignment and synergy.
• Provide insights and feedback to inform product and marketing strategies.

Market Analysis

• Stay informed about industry trends, competitors, and market conditions.
• Use market intelligence to make informed decisions and adapt strategies accordingly.

Reporting and Analysis

• Prepare and present regular sales reports and updates to the executive team.
• Analyse sales data to identify trends, opportunities, and areas for improvement.

Skills & Qualifications:

• Bachelor’s degree in business, Sales, Marketing, or related field (master’s preferred).
• Proven track record of successful sales leadership and achievement of revenue targets.
• Strong understanding of the industry and market dynamics.
• Excellent communication, negotiation, and interpersonal skills.
• Proficiency in CRM software and sales productivity tools
• Experience in sales, and experience in a leadership or management role.